I don’t think I’ve ever read as much on a single vacation as I have on this one. Cape May’s been fun so far, though I kind of wish we’d have gone to Atlantic City, which is more exciting and has more activities. I’m pretty sure we chose to go to Cape May only because our family overlooked Atlantic City’s existence. That said, it’s still quite fun and I’m glad we did this, seeing as college is about to begin and taking a break in any form is well appreciated and loved. I’ve finished two books here in Cape May over the course of a single day: Magic Knight Rayearth, a manga, and Blink, a wonderful psychology book by one of my favorite authors, Malcom Gladwell, who wrote The Tipping Point (which taught me basically everything I know about marketing).

Blink was as interesting as The Tipping Point was, but I don’t think it’ll end up being as life-changing. Whereas The Tipping Point taught me marketing strategies I never would have dreamed of that aided me in making the ZU relaunch a rousing success that not only met my expectations, but exceeded them and crashed our server, Blink has not taught me anything I did not already know. Rather, it’s made more interesting the way that our subconscious mind works. Blink is all about the subconscious mind and controlling our snap reactions and judgements. The most powerful and reasonable judgements always occur within a few seconds, which is why, say, a music instructor will know who has potential and who does not simply by hearing those first few notes.

It’s nothing surprising, but it’s interesting to know that you can control the way those judgements turn out and take advantage of them. the than that, Gladwell will need to pull something amazing off in his next book to outdo The Tipping Point. Blink, while profound in its own right, just didn’t make as much of a splash to me.

I’m looking forward to eating some saltwater taffy today, perhaps some fudge. I’m really ready to shove off and head to college. There are afew things I need to do first…

(…AlcoholEdu, my ID photo, packing, ZU’s brawl section…)

…but once they’re done, I’m set and ready to go. And go I shall. But back to Cape May.